Curiouser and Curiouser- An Italian View of Alice and the White Rabbit

First published on July 4th 1865 Lewis Carroll’s Alice in Wonderland created a world of visual art and literature that influenced the world. Carroll created a chaos of characters that captured the imagination of illustrators all over the world including  Fulvio Bisca, an Italian graphic and type designer from Torino who created a curiouser and curiouser version of Alice with a series of contemporary illustrations.

Although the inspiration for Bisca’s fantastical illustrations for Le advventure di Alice nel Paese delle Meraviglie can never be completely known, his background as a  teacher at Scuola Internazionale di Comics and professor at Torino’s IAAD (Istituto d’Arte Applicanta e Design) must have been an incubator for his contemporary interpretation of the world of a Victorian Alice. IAAD is well known for “Transportation design” with international partnerships that include Volkswagen, Porsche, Lamborghini, Land Rover, Jaguar, Renault, Nissan, Alfa Romeo, Yamaha, Ducati and Piaggio.

The drawing of Bisca’s White Rabbit racing against time could easily be replaced by a white Lamborghini who under any condition would never be late.

White Lamborghini Gallardo